Product Strategy Framework for Scaling SaaS Companies in 2025
Why a one-pager (and not a slide deck) Long strategy decks get outdated fast. People start guessing what different pieces even mean. A…
Feature Flags: A Complete Guide to Implementing Dynamic Application Control
TL;DR Feature flags let us turn code on and off for specific users without redeploying our application. We use dark launches and staged…
PRD (Product Requirements Document): Essential Guide for Product Teams
TL;DR We need a minimum doc set that covers PRD to rollout without gaps. Let’s skip the binder approach—nobody wants that. Our 7-part…
Accessibility in Product Management: Essential Strategies for Inclusive Design and User Experience
TL;DR We build better digital experiences when we treat accessibility as a core part of user experience design. A 90-minute audit covers…
Trade-off Memos: Strategic Decision-Making Tools for Executive Leadership
TL;DR A trade-off memo is a one-page ADR that compares two to four options quickly. We tie each memo to an Objective/KR, decision rule,…
TCO in Plain English The Costs Product Teams Forget: Hidden Expenses That Impact Your Bottom Line
TL;DR We calculate total cost of ownership (TCO) by adding build, operate, and maintain costs, plus integration risk and opportunity cost. We…
Buy, Build, or Partner: Strategic Decision Framework for Business Growth
TL;DR We use a weighted scorecard to pick between buy, build, or partner options. The scorecard covers seven criteria: time-to-value, TCO,…
Painted Doors Vs Fake Doors Choosing The Right Demand Test When And How To Use Each Ethically: A Complete Guide To Ethical Market Validation
TL;DR Painted doors and fake doors let us test product ideas before we build them. Painted doors check for basic interest, while fake doors…
JTBD for B2B Mapping Buyers and Users Without Getting Lost: A Strategic Framework for Product Teams
In B2B, you’ve got lots of stakeholders hiring your product for their own reasons. Economic buyers, champions, technical evaluators, admins,…
Discovery Loops You’ll Actually Run Next Sprint: A Practical Framework for Product Teams
TL;DR A discovery loop runs for a week. Teams turn questions into decisions by running 3-5 interviews and building a quick prototype, usually…